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GOOGLE LENS SEARCH | JAPAN
Bringing Search to Social
Your Favourite Posts are now “Lensable”
CHALLENGE
Dive Deeper on Social
Demonstrate Google Lens' intuitive search features to the 18-35 age group.
Our audience is highly immersed in social media, relying on it for both information and entertainment. They actively pursue deeper connections with their favorite content on these platforms.
"Copyrighted music and footage used under fair use for educational purposes.
SOLUTION
Bring Google Len to Social
We leverage trending social content and remixed them into "Lens-able" sponsored posts tailoring to users' fandoms.
By scanning these images with Google Lens, users can unlock additional information and experiences, enhancing their engagement with the content.
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